Analysis Report on Chuangxin Index in April 2025- Significant Fluctuations in TI Brand, Continued Heat of STM Series

In April, the TI brand experienced the most significant fluctuations in material heat and prices due to the impact of tariffs and rules of origin recognition factors. Under the influence of factors such as factory price increases, production capacity adjustments, and demand side hedging and stocking, the price trend of storage devices is clear. The popularity of STM series materials continues, accompanied by a price recovery rebound. Major original factory financial reports have been released, maintaining the tone of performance adjustment, and inventory pressure still needs to be further digested. Under uncertainty, the incremental demand comes from application markets such as AI and automotive. Supply chain security is more important for local application ends, which will drive domestic substitution to continue expanding market share, launching new products, and expanding towards high-end applications.

TOP 10 hot search categories and brands in April: TI drives the growth of simulated category popularity

In terms of popular categories, the search volume for transient voltage suppressors and DC-DC converters has increased month on month, which is related to the fluctuations in TI materials. The search volume for other categories has decreased month on month, reflecting the overall trend of destocking. In terms of popular brands, TI's search volume increased month on month, reflecting special fluctuations, while the search volume of other brands decreased month on month, reflecting the trend of general adjustment in original factory performance and the overall destocking tone.

In April, the top 50 hot searches on the Chuangxin Index showed that STM remains popular and TI's proportion has significantly increased

In the hot search materials of April, the STM series MCU still accounted for the largest proportion, and various series models basically continued the trend of continuous increase in search volume in March. As of April, multiple models still achieved significant month on month growth. The proportion of TI brand has significantly increased, covering multiple categories in signal chain and power devices, and the search volume of materials on the list has generally increased significantly, reflecting the impact of tariff factors and the recovery signal of the simulated market itself. In other aspects, ADI's LTM4644IY continues its high popularity and maintains its ranking on the list. Xilinx's XC7K325T-2FG900I programming device has seen a resurgence in popularity, while Samsung's small capacity eMMC flash memory KLM8G1GETF-B041 has significantly decreased in popularity. In terms of prices, the hot search materials in April were dominated by two major brands, ST and TI, with price increases becoming the main tone, reflecting price corrections under specific supply and demand conditions.

In April, the search volume of the Chuangxin Index surged. TOP 20: TI materials dominated, with a few hot topics

The vast majority of materials on the April list are from the TI brand, with analog and MCU devices distributed across various demand areas such as industry, consumption, and communication, which more significantly reflects the fluctuations in the TI brand. Among other brands, four models including Infineon, NXP, Macom, and ADI have entered the list, reflecting the changing demand trend.

IC demand and supply

The electronic component market in April was affected by tariffs and new regulations on origin recognition, with TI experiencing the most significant fluctuations. The popularity of various products and models during the month was significantly stronger than before; ADI is also affected, with previous hotspots maintained and many models experiencing an increase in popularity; Microchip's current focus is still on destocking, and coupled with intense competition in MCU products, there has been no significant boost; Ansenmei also showed no significant fluctuations. The popularity of ST brand MCU continues, with many models experiencing price increases, but its brand itself is not affected by tariffs. Infineon NXP\ Renesas and other car core brands have little fluctuation, and various products are generally well supplied, with hotspots only in a few categories.

In terms of memory, Samsung, SK Hynix, and Micron have implemented price increases in both DRAM and NAND flash markets, and are increasingly shifting towards high profit products in production. They have also shown a strategy of reducing supply to maintain prices in ordinary products. In the DRAM market, large original manufacturers have gradually stopped producing DDR4 modules, resulting in a decrease in supply, and stocking parties need to accept higher prices. The supply of NAND flash memory is higher, but the continuous shortage of MLC small capacity eMMC is directly related to the decrease in original factory supply.

In terms of passive components, Jimei, a subsidiary of Guoju, will raise prices for some specifications of its polymer tantalum capacitor product line (KOCAP), effective from June. This price increase reflects the demand brought about by the expansion of AI servers and the resulting supply-demand gap. According to institutional reports in the MLCC market, there is an increased risk of "sluggish peak season" in the second half of the year, due to the earlier pace of laptop shipments, but the demand for AI servers remains robust.